The excitement of Formula 1 meets the innovation of Web3 in the McLaren Race Rewind Singapore campaign — a special digital collectible experience crafted for attendees of TOKEN2049 Singapore 2024. Hosted at the OKX Web3 Wallet booth on September 18 and 19, this immersive activation offered fans a rare opportunity to engage with one of motorsport’s most iconic teams through blockchain-powered memorabilia.
This collaboration between McLaren Racing and OKX celebrates speed, technology, and fan engagement — bringing together two worlds that value precision, performance, and forward-thinking innovation. The centerpiece? A limited-edition digital collectible commemorating the Singapore Grand Prix, exclusively available to event participants who downloaded the OKX Web3 Wallet.
How the McLaren x OKX Digital Collectible Campaign Worked
To ensure fairness and transparency, winners were selected using a randomized digital draw system. All eligible participants — including both on-site attendees at the OKX booth during TOKEN2049 and qualified online entrants from September 20 to 23, 2024 — had their wallet addresses entered into a secure selection mechanism.
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The draw took place starting at 00:00 BST on Monday, September 23, with winning addresses announced live on the official campaign page. This real-time reveal added an extra layer of anticipation and authenticity, reinforcing trust in the process.
Each digital collectible features unique visual design elements and embedded audio clips, capturing the intensity and emotion of race day in Singapore. These NFTs are more than just digital souvenirs — they represent a new era of interactive fandom, where supporters don’t just watch the action but become part of it.
Winners Announced: Ultra Rare & Rare Tier Recognition
The campaign awarded a total of 35 winners, split across two rarity tiers:
- 2 winners in the Ultra Rare tier
- 33 winners in the Rare tier
While full wallet addresses will be published officially at a later date, the initial announcement confirms successful selection. All recipients will receive their NFTs directly to their registered wallets, ensuring seamless delivery powered by OKX’s robust Web3 infrastructure.
These collectibles are part of the exclusive McLaren x OKX Special Collection, designed to honor fan participation and celebrate the synergy between high-performance racing and cutting-edge blockchain technology.
"We’re redefining what it means to be a fan. With every NFT, we’re giving supporters a piece of the race — something tangible, unique, and forever theirs on-chain."
Why This Collaboration Matters for Fans and Web3
The integration of NFTs into live events like TOKEN2049 marks a pivotal moment in digital ownership and experiential marketing. Unlike traditional giveaways or merchandise, these collectibles offer:
- Provable ownership via blockchain
- Scarcity and exclusivity through tiered rarity
- Immersive content combining visuals and sound
- Long-term value potential as part of a branded collection
For motorsport enthusiasts, this campaign bridges nostalgia with innovation — allowing them to own a dynamic piece of F1 history while engaging with next-generation fan platforms.
Moreover, by leveraging the OKX Web3 Wallet, users gain access not only to exclusive drops but also to a growing ecosystem of decentralized applications (dApps), gaming experiences, and token utilities — all from a single, secure interface.
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Core Keywords & SEO Integration
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These terms reflect common queries from users interested in blockchain-powered sports collectibles, event participation, and brand collaborations in the crypto space.
Frequently Asked Questions (FAQ)
Q: Who was eligible to win the McLaren x OKX digital collectible?
A: Eligibility was extended to individuals who attended TOKEN2049 Singapore on September 18–19, 2024, visited the OKX booth, and downloaded the OKX Web3 Wallet. Additionally, residents from eligible jurisdictions could participate online between September 20 and 23, 2024.
Q: How were winners chosen?
A: Winners were selected through a randomized digital draw system that pulled wallet addresses from all qualified entries. The process began at 00:00 BST on September 23, 2024, ensuring transparency and fairness.
Q: What do the NFTs include?
A: Each digital collectible features exclusive visual artwork and an embedded audio clip related to the Singapore Grand Prix. Both Ultra Rare and Rare tiers share these core elements, with differences in scarcity and design details.
Q: When will the full list of winning wallet addresses be published?
A: The complete list will be released on the official campaign page following verification. Participants are encouraged to check back regularly for updates.
Q: Can I still get a McLaren x OKX NFT if I didn’t attend TOKEN2049?
A: While this specific drop was limited to event participants and online registrants during the specified window, OKX frequently launches new Web3 campaigns. Stay updated through official channels for future opportunities.
Q: What is the significance of the McLaren and OKX partnership?
A: This collaboration highlights how leading sports brands are embracing blockchain to deepen fan engagement. It showcases real-world utility of NFTs beyond speculation — turning moments into memorable, ownable experiences.
The Future of Sports Collectibles Is Here
The McLaren Race Rewind Singapore initiative is more than a promotional giveaway — it’s a blueprint for the future of fan interaction in professional sports. As more teams explore digital memberships, token-gated experiences, and interactive NFTs, platforms like the OKX Web3 Wallet are becoming essential tools for modern fans.
With seamless access to NFTs, tokens, games, and decentralized finance (DeFi), OKX empowers users to navigate the evolving digital economy — whether they're racing fans, collectors, or newcomers to Web3.
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As we move further into 2025 and beyond, expect more high-speed collaborations like this one — where passion meets technology, and every fan has a chance to win something truly unique.