The Web3 space is evolving at breakneck speed, and staying ahead means following the right voices. Recently, @cryptohunt_ai, a leading Web3 intelligence and research platform, released its Chinese KOL Influence Ranking, spotlighting the top 100 thought leaders shaping blockchain, DeFi, NFTs, and crypto culture. This list offers a valuable compass for navigating the ever-expanding Web3 ecosystem—whether you're a seasoned degen or just entering the rabbit hole.
While the ranking is based on influence and engagement metrics rather than investment advice, it highlights key individuals driving discourse, innovation, and community growth across Asia and beyond.
Why This KOL List Matters
In the decentralized world of Web3, trust and information flow through communities. Influencers—often called Key Opinion Leaders (KOLs)—play a crucial role in curating knowledge, analyzing on-chain data, launching projects, and educating newcomers.
This list includes founders, analysts, builders, investors, and content creators who are not only vocal but actively shaping the future of digital ownership, decentralized finance, and blockchain infrastructure.
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The Top 20 Most Influential Web3 KOLs
Here’s a closer look at some of the most prominent figures from the top tier of the ranking:
1. DiscusFish (@bitfish1)
Co-founder of F2 Pool and Cobo, DiscusFish—better known as "Shen Yu"—is a foundational figure in the Chinese crypto scene. His work in infrastructure and mining has made him a trusted voice in blockchain scalability and security.
2. 0xWizard (@0xcryptowizard)
A respected on-chain analyst, 0xWizard was an early participant in the Ordinals and BRC-20 movements. His technical breakdowns help traders and developers understand market shifts at the protocol level.
3. Phyrex (@Phyrex_Ni)
Known as "Ni Da," Phyrex combines deep data analysis with macro insights to forecast market trends. His structured approach to reading charts and sentiment makes him a go-to source during volatile periods.
4. 小隐新十年 (@wangfeng_0128)
Former senior VP at Kingsoft Group and founder of @element_market, he bridges traditional tech leadership with Web3 innovation, focusing on long-term value creation.
5. 大宇 (@BTCdayu)
A veteran content creator, 大宇 has built one of the most engaged communities in the Chinese-speaking crypto world. His daily updates blend technical analysis with accessible commentary.
6. 何幣 (@hebi555)
Famous for his meme-driven takes and “airdrop farming” guides, 何幣 brings humor and practicality to the often-serious world of crypto.
7. Cos (余弦) (@evilcos)
Founder of SlowMist, a leading blockchain security firm, Cos co-authored The Blockchain Dark Forest Survival Manual. His focus on threat intelligence is essential for any builder or investor.
8. LaserCat397.eth (@BitCloutCat)
Also known as Laser Cat, he’s the creator of the NFT project TinFunNFT, blending art and community in innovative ways.
9. 匿名博士 (@Chris_Defi)
Co-founder of W+, this enigmatic figure blends ancient philosophy (like the I Ching) with modern DeFi strategies—a unique fusion of East and West.
10. 币圈慈善家 (@cryptocishanjia)
A high-energy commentator known for diving into low-cap "pump and dump" plays while calling out scams—a controversial but influential presence.
Mid-Tier Power Players: Builders & Analysts
Beyond the top names, many mid-ranked KOLs are quietly building tools, communities, and educational content that power the ecosystem:
- 陈剑Jason (@jason_chen998) – Advisor to major protocols like Puffer Finance and EntangleFi, he’s a go-to for technical deep dives.
- Lao Bai (@Wuhuoqiu) – A research partner at ABCDELabs and advisor to Amber Group, contributing to institutional-grade insights.
- Biteye (@BiteyeCN) – Ranked #16, Biteye is one of Asia’s leading community-driven Web3 research platforms, offering alpha through airdrop guides, market analysis, and project reports.
- 余烬 (@EmberCN) – A dedicated on-chain data sharer, often among the first to spot whale movements and protocol anomalies.
- Rui (@YeruiZhang) – From HashKey Capital, Rui provides macro-level insights into funding trends and regulatory shifts.
These individuals exemplify how influence isn’t just about followers—it’s about impact.
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The Rise of Community-Led Movements
One clear trend in this list is the growing power of community-driven KOLs. Many top influencers don’t just talk—they build:
- benmo.eth leads a well-known DeFi-focused community.
- 0xSun founded the degen collective “0xSun group.”
- Raccoon Chan runs Degen群 @buji_dao, fostering grassroots discussion.
- Dahuzi.eth built “Huzi Guanbi Community,” emphasizing peer learning.
This shift reflects Web3’s core ethos: decentralization through shared knowledge and collective action.
Founders & Builders Driving Innovation
Several KOLs on this list are not just commentators—they’re actual builders launching protocols and products:
- Suji Yan (@suji_yan) – Founder of Mask Network, bridging Web2 and Web3.
- Vincent Niu (@VincentNiu222) – Former product lead at CoinMarketCap and founder of DappReview, now advising next-gen platforms.
- Wayne (@0xwayne_z) – Builder of bitu_protocol, focusing on identity layers in Web3.
- Christian2022.eth – Creator of 0xinfini, exploring new frontiers in interoperability.
These builders bring credibility to their influence—backed by code, not just tweets.
FAQs: Understanding the Web3 KOL Landscape
Q1: Is this ranking based on investment performance?
No. The list evaluates influence through engagement, reach, content quality, and community impact—not financial returns or trading success.
Q2: Can I trust these KOLs for investment advice?
While many provide insightful analysis, always do your own research (DYOR). No influencer should be treated as a financial advisor.
Q3: Why are some well-known figures missing?
Influence metrics vary. Some large accounts may not engage deeply or consistently enough to rank highly in this particular model.
Q4: How often is this list updated?
The original platform, @cryptohunt_ai, updates its rankings periodically based on real-time data from social networks and on-chain activity.
Q5: Are non-Chinese speakers included?
This list focuses on Chinese-speaking KOLs active in WeChat, Weibo, Twitter/X, and Discord communities targeting Mandarin audiences.
Q6: What defines a “Web3 KOL” today?
A true Web3 KOL combines expertise (in DeFi, NFTs, security, etc.) with consistent content creation and community engagement—often while building or advising projects.
Final Thoughts: Who Should You Follow?
The best KOLs don’t just predict—they educate, build, and empower. Whether you’re interested in on-chain analysis, NFT curation, DeFi strategies, or crypto macro trends, there’s someone on this list worth following.
But remember: influence doesn’t equal infallibility. Use these voices as inputs—not directives—in your Web3 journey.
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